While Sue Mue had been the answer to many of our fashion fixes for various occasions, you’ll be glad to hear that Mahima Gujral, the brand head at Sue Mue, and also the third generation to join the brand, has also turned entrepreneur with her flagship brand ‘Sui by Sue Mue‘.
A traveler and ocean lover in her own words, Mahima’s designs speak for her passion! Sui by Sue Mue is all about connecting the threads of travel to those of fashion, and here are 3 reasons why you must check out Sui by Sue Mue at their store in Green Park TODAY!
Clothes by Sui are breezy and light AF! They are everything you need to beat the heat this summer! The designs and fabrics are refreshingly cool. They have cool-girl basics in tropical hues and versatile classics punctuated with nature-inspired details.
Sui is trying to repair the damage caused by the fast fashion and the buy-now-wear-once trend. It believes in fashion that gives back to the planet and feels light on the body and mind! Ethical production, alternate fabrics and recycled packaging are some of the methods adopted by the label to ensure an honest and transparent way to fashion.
Did you know hemp is considered a super fiber? Not only does it love nature, it is also durable and gets softer with every wash. It also doesn’t require pesticides to be produced making it a healthy piece of clothing to own. Oh and if you still aren’t convinced, you should know it is also antibacterial! SO MUCH WIN!
The 28-year-old travel and fashion enthusiast named Sui’s first collection ‘The Palm Stories’ depicting its sense of calm in the sea, a special something in seaside towns, and the beauty in those palm trees that always remind one to hold your head up high.
Visit the store today to check out the awesomeness for yourself!
Cover Image Courtesy | Source